1-on-1 Hands-On
Digital Marketing Coaching
for Business Owners & Marketers
It's Time to Glow
Are you tired of wasting time and money on ineffective ads? Do digital advertising platforms feel overwhelming? We’ve got you covered! In just 3 hours, you’ll learn how to create and launch high-performing Google Ads or Meta (Facebook & Instagram) campaigns—without any prior experience.
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Google Ads Course Outline
1️⃣ Introduction to Google Ads
– Understanding how Google Ads works and why it’s essential for businesses.
2️⃣ Campaign Setup
– Step-by-step guide to creating your first Google Search campaign.
3️⃣ Keyword Research
– Learn how to find the right keywords to target your audience effectively.
4️⃣ Ad Copywriting
– Craft compelling ads that drive clicks and conversions.
5️⃣ Budget & Bidding Strategies
– Learn how to set budgets and bidding options for optimal performance.
6️⃣ Ad Extensions & Optimizations
– Improve your ads with callouts, site links, and tracking.
7️⃣ Performance Analysis & Adjustments
– Learn how to read reports and optimize your ads for better results.
Campaign go live while the training



Meta Course Outline
1️⃣ Understanding Meta Ads
– How Facebook & Instagram ads work and their benefits.
2️⃣ Campaign Objective Selection
– Choosing the right campaign goal for your business.
3️⃣ Audience Targeting
– Learn how to use Meta’s powerful targeting tools to reach the right people.
4️⃣ Creative Best Practices
– Designing high-converting ad creatives and copy.
5️⃣ Budgeting & Bidding Strategies
– Setting up budgets and bid strategies to maximize ROI.
6️⃣ A/B Testing & Optimization
– Experimenting with different ad versions to improve performance.
7️⃣ Tracking & Reporting
– Understanding Meta Ads Manager and measuring success.
Campaign go live while the training
“I launched my first campaign in just 3 hours! This training made Facebook and Instagram ads so simple! I wish I had done this earlier. Kathie has also guided me on how to connect Shopify API to Facebook ads, to get better results. Highly recommend.”
Joyce
Multi-channel Marketing Strategy Planning, AdTech Solution API, Pixel, Conversion Tracking
1 小時
200澳大利亚元Google Keywords Search Ads, PMAX, YouTube, Google Map Campaigns. Choose the best strategy for you.
3 小時 30 分鐘
600澳大利亚元Facebook, Instagram, Snapchat, Tiktok, Pinterest etc. Identify the best channel for your business.
3 小時 30 分鐘
600澳大利亚元